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Field Notes · · positioning

Why we built a web-based takeoff tool when Bluebeam already exists

The incumbents are great desktop PDF tools that estimators stretched into takeoff workflows. We wanted something built for the actual job, in a browser, for free.

Issue A · 2026-04-12
Editor TakeOn

Placeholder body — to be written. Outline below.

The setup

Bluebeam, PlanSwift, and On-Screen Takeoff are all great products. They’ve also been the only serious options for two decades, are all Windows-only, and cost between $240 and $3,500 a year. None of that is necessary in 2026.

What we wanted instead

  • Web-based — runs anywhere there’s a browser, including a MacBook on a job site.
  • Priced for small contractors — free during beta, sane pricing later, none of the $2K-a-seat enterprise math.
  • Built for the property/grouping workflow estimators actually use, not retrofitted on top of a PDF markup tool.

What’s different

This is where the property-and-grouping deep dive goes. Walk through a real example (lighting fixture takeoff) and contrast TakeOn’s approach with Bluebeam tool sets and PlanSwift assemblies.

What’s not different

Honest about the gaps: collaboration, exports, AI assist, mobile. Roadmap link.

Replace this placeholder with the real article. The frontmatter publishDate and description are what shows on the blog index, so make those polished even before the body is final.